Pink was set up in 1984 by three Irish brothers – James, Peter and John Mullen. Their idea was to reinvent the traditional Jermyn Street shirt, taking it to a wider, aspirational audience. The brand name Thomas Pink came from an 18th century London tailor known for making sought-after red hunting jackets. If you were lucky enough to own one, you were said to be 'in the pink'.
Their first store opened in Chelsea, London, offering classic-cut shirts in stylish, bold weaves and colours. Further stores soon followed in the West End and City of London, their distinctive interiors, pink-and-black packaging, and much-admired shirts quickly attracting a loyal clientele.
As well the finest button-down Oxford shirts for men and women, Pink carries a wealth of luxurious silk ties, accessories and small leather goods. They have cufflinks, cummerbunds, braces, socks, scarves, boxer shorts, nightwear, and much more.